Program – Entrepinoy EMCON

MSME FUTURES: Leadership, Business Continuity and AI Integration

Time	Session	Details
8:00 – 8:30 AM	Registration	Registration of participants
8:30 – 8:35 AM	Invocation
8:35 – 8:40 AM	National Anthem
	Welcome Address	Dr. Maria Regina Lucia M. Lizares President, Miriam College (C)
8:50 – 9:00 AM	Opening Remarks	Prof. Fortunato T. dela Pena Chairman, EVFI
9:00 – 9:15 AM	Advancing MSME Competitiveness Through Innovation, Inclusive Growth, and Sustainable Resilience	Engr. Romelen T. Tresvalles Regional Director – DOST NCR
9:20 – 9:35AM	Advancing MSME Competitiveness Through Innovation, Inclusive Growth, and Sustainable Resilience	Hon. Rozzano Rufino “Ruffy” B. Biazon Mayor, Muntinlupa City
9:40 – 9:55 AM	Advancing MSME Competitiveness Through Innovation, Inclusive Growth, and Sustainable Resilience	Hon. Leonila T. Baluyut Asst. Secretary and Acting Regional Director, DTI NCR (TBC)
10:15 – 10:30 AM	Open Forum
10:30 – 10:45 AM	Break
10:45 – 11:00 AM	Elevating the Customer Journey: Practical Lessons for Small Businesses	Mr. Kingson U. Sian Chief inspiration Officer, D1 Consulting (C)
11:05 – 11:20 AM	From Homegrown to High Impact: Lesson to Sustainable Business Growth	Ms. Anne Marie B. Francisco Chief Operating Officer 1938 Francisco Food Specialties Inc. (Ferino’s Bibingka) (C)
11:25 – 11:45 AM	Turning Creativity into Enterprise: Lessons in Building Competitive MSMEs	Ms. Carissa Cruz – Evangelista Former Undersecretary, DTI Founder and CEO, Beatriz International (C)
11:45 – 12:00 NN	From Challenge to Continuity: The Corry’s Kitchen Journey in Building a Resilient Business	Ms. Corrs Valenton Chief Executive Officer Corry’s Kitchen (C)
12:00 – 12:15 NN	Open Forum
12:15 – 1:15 PM	Lunch

1:15 – 1:30 PM	Reminders for Masterclass
	Masterclass Session#1: Communicate Better, Market Smarter: Big Brand Practices for MSMEs	Ms. Reena Ramoso – Francisco (C)
	Masterclass Session # 2: Digital Growth Playbook: Practical Technology Strategies for MSMEs	Ms. Eliza Mosqueda (C)
	Masterclass Session # 3: Design Thinking for MSMEs: Solving Real Customer Problem (Recommended for Students)	Dr. Resty Collado (C)
3:30 – 4:15 PM	Conversations with Ms. Mary Grace Dimacali Founder and President, Mary Grace Food Inc. (C)	Moderator: Ms. Maret Bautista
4:15 – 4:30 PM	Awards and Recognitions
4:30 – 4:45 PM	Closing Remarks	Dr. Marc Hermo IV Chairperson, EMCON

*Tentative Working Program

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